Questions, answered plainly.

Our standard website package is £495 one-off.

Yes. We've designed a streamlined process that allows us to produce excellent small-business websites efficiently. The lower price comes from a clearly defined scope, modern technology and a smarter production process — not from removing the thinking.

The standard package includes: initial business briefing and onboarding, basic brand direction, website structure, website copy, professional design and build, up to five core pages, responsive mobile and desktop design, standard contact or enquiry forms, basic on-page SEO, relevant standard links and integrations, one consolidated round of revisions, and reasonable assistance getting the website live.

Up to five core pages are included in the standard £495 package.

Typical pages might include Home, About, Services, Projects or Gallery and Contact. We'll recommend the most useful structure for your business.

That's fine. Additional pages can be quoted separately.

Yes. If your project needs significantly more pages, complex functionality or a more bespoke approach, we'll provide a separate quotation.

Yes. Copy for the agreed pages is included within the standard website package.

No. We'll gather the information we need from you and shape it into clear website copy. You simply need to give us accurate information about your business.

We'll usually need information about your business, services, customers, contact details and any existing assets such as logos, photographs, domains, booking links or existing website content.

We can work with suitable photographs you already have and discuss other options if better imagery is required. Professional photography and paid stock imagery are not included within the standard £495 package.

No. If you already have branding, we'll work with it. If you don't, basic visual direction can be developed as part of the website project.

No. The £495 package includes basic brand direction rather than a full standalone brand identity project. More extensive branding can be quoted separately.

Yes, but a website refresh is the same £495 price as a new website within our standard scope.

Because refreshing an existing website often takes as much time — and sometimes more — than starting again. Working around old layouts, structures, content and technology can also limit the result.

Where appropriate, we usually recommend a rebuild. Starting with a clean structure gives us greater freedom to improve the design, messaging and overall user experience. Our aim is to give you the strongest result rather than preserve an existing website simply because it already exists.

Yes. We can review an existing Wix website and recommend whether it is better to refresh it or rebuild it.

Useful content can often be reused. Large-scale content migration, extensive blog archives or complex databases may need to be quoted separately.

Our first choice is usually Wix. We work across the Wix ecosystem and select the most appropriate Wix setup for the project. We can also use newer AI-led website platforms such as Lovable, Base44 or other suitable technology where there is a genuine benefit.

Yes. We can work across the appropriate Wix Studio environments as well as Wix Classic / Wix Editor.

For most small businesses, Wix provides an excellent balance of professional design, reliability, functionality, ease of management and room to grow. It also makes it easier for clients to manage straightforward changes themselves.

Yes — where it makes sense. We can build using platforms such as Lovable, Base44 and other emerging AI-first technology.

No. AI and modern technology can accelerate parts of research, development, design and production. The strategy, structure, copy, creative direction and final decisions are still shaped by people.

Yes. If you have a specific platform preference, tell us before the project begins. We'll confirm whether we believe it's appropriate for what you need.

You're welcome to tell us your preference. Unless a particular platform is important to you, we'll recommend the technology we believe gives your business the best result.

Because newer does not automatically mean better. For many businesses, Wix is the most practical long-term solution. For other projects, newer technology may offer useful functionality or flexibility. We choose based on the project rather than forcing every website onto the same platform.

Potentially, but websites generally cannot simply be transferred exactly from one platform to another. A future platform move may involve rebuilding some or all of the website.

Usually, yes. If you already own a suitable domain, we can normally help connect it to your new website.

Only if you don't already have one. Domain purchase and renewal costs are separate from the £495 website fee.

No. Your website platform, hosting plan, domain and any third-party subscriptions are separate from the BRIGHT / forma website fee.

Usually, yes. A live website normally needs a domain and a hosting or platform subscription. Some websites may also require optional third-party apps or services. We'll explain what is needed before launch.

Once applicable fees have been paid, you can use the final approved bespoke work created for your business. Where possible, your domain and platform accounts should remain under your control, subject to the terms of the relevant provider.

In most cases, yes. One of the reasons we favour Wix is that everyday website content can usually be managed without needing a developer. If we use another platform, we'll explain how ongoing management will work.

Yes. The website will be designed responsively for desktop, tablet and mobile screens.

Yes. Standard contact and enquiry forms are included.

Standard booking links and straightforward integrations can usually be included. More complex booking systems may need a separate quotation.

No. Ecommerce websites sit outside the standard £495 package because they require additional setup, products, payments and functionality. Ask us and we can provide a separate quotation.

Not within the standard £495 package. Membership systems, portals and bespoke applications require additional development.

Yes, but multilingual functionality is outside the standard £495 scope and would be quoted separately.

Our target turnaround is seven working days once we have everything reasonably required to begin.

Not necessarily. The project timetable begins once we have the information, access, assets and content required to start the work.

It is a target rather than an unconditional guarantee. Timings may change if information, access or feedback is delayed, if the requirements change or if third-party technical issues arise.

We've deliberately made the process simple. We need you to complete the onboarding information, provide any necessary assets and review the website promptly when it is presented.

Yes. You'll have the opportunity to review the website before launch.

Once your website is ready for review, we ask you to provide your consolidated feedback within five working days. This allows us to keep your project within its scheduled production window.

The project timetable will pause. Time spent waiting for your feedback is not included within the seven-working-day turnaround.

If we haven't received the information or feedback required after ten working days, we may archive the project and release the production slot. Your project can still be restarted later, subject to our current availability.

We ask you to send one consolidated set of feedback rather than sending individual changes over several days. This keeps the project efficient and prevents conflicting amendments.

One consolidated round of reasonable revisions within the agreed scope is included.

You review the website as a whole and send us one complete set of reasonable changes. We then implement those agreed amendments.

A revision is an adjustment to the agreed design direction rather than a completely new brief or restart. Significant changes in direction may require an additional quotation.

The standard package does not include unlimited revisions. Additional work can be carried out separately if required.

We understand that businesses get busy, but projects cannot remain open indefinitely. If we are waiting for feedback, information, access or approval for an extended period, the project may be archived. When you are ready to restart, it will be scheduled around current availability.

We take care when preparing your website, but you know your business best. You are responsible for checking important factual information such as prices, services, contact details, legal information and business-specific claims before approving the website.

Yes. Reasonable launch assistance is included.

You can manage future updates yourself, ask us to quote for additional work or subscribe to Website Care.

No. A strong website can improve how your business is perceived and make it easier for potential customers to understand and contact you. However, no website provider can responsibly guarantee leads, sales or revenue.

Basic on-page SEO is included.

It means your website will have a sensible foundation including appropriate page structure, headings, titles and standard on-page optimisation. It is not the same as an ongoing SEO campaign.

Yes. Specialist SEO can be quoted separately according to the needs of the business and website.

No. No responsible agency can guarantee a specific Google ranking. We can improve the structure and visibility of your website, but search results are controlled by search engines and influenced by many factors.

Some improvements can be implemented quickly, but meaningful search visibility generally develops over weeks and months rather than overnight.

Good website structure, useful content and clear business information can help AI and search platforms understand your business. However, inclusion or prominence in AI-generated search results cannot be guaranteed.

Website Care is an optional monthly service for businesses that want BRIGHT / forma to handle small ongoing website changes.

£49 per month.

Website Care includes up to 30 minutes of minor website updates each billing month.

Typical requests include: text changes, price updates, opening hours, contact information, replacing supplied images, changing existing links or buttons, and other small updates to existing pages.

No. The allowance resets each month and unused time does not accumulate.

Website Care is designed as an affordable ongoing availability service rather than a bank of development hours.

We'll let you know before carrying out additional chargeable work.

No. New pages and larger changes fall outside the standard Website Care package and can be quoted separately.

No. Significant redesigns and development projects are outside the scope of Website Care.

No. SEO is a separate service.

No. Hosting, platform subscriptions, domains and third-party services are separate.

It is primarily intended for websites we have built because we already understand the site and technology. If someone else built your website, ask us first.

Yes. Cancel before your next renewal date and your service will continue until the end of the current paid billing period.

Our standard Social Media service is £99 per month.

No. It is a monthly subscription which continues until cancelled.

The standard service includes: two planned pieces of content each week, content adapted for Facebook and Instagram, caption writing, scheduling, simple branded graphics where required, straightforward content planning, and use of suitable reviews and user-generated content where available.

No. It means two core pieces of content each week which are adapted and published across Facebook and Instagram.

Facebook and Instagram.

Yes.

Simple branded graphics are included where required. Extensive graphic design is not included within the £99 package.

Where possible, we use suitable photographs and content supplied by your business.

Regular photography and content shoots are not included. These can be arranged separately where available.

Regular bespoke video production and filming are outside the standard £99 package.

No. Community management, inbox management and customer service are not included.

No. Paid advertising and advertising spend are separate.

No. Reach, engagement and follower growth are affected by many factors, including the social platforms themselves.

Consistent social media can help your business stay visible and professional, but we cannot guarantee enquiries, sales or revenue.

Not necessarily. Where possible, we use official platform access and permissions rather than requesting passwords.

Yes. Your business remains responsible for ownership and security of its social media accounts.

Approval arrangements can be agreed where appropriate. If approval is required, feedback needs to be supplied promptly so content is not delayed.

If we are waiting for information, imagery, access or approval, content may be delayed or unable to be published. The monthly subscription will still continue.

No. Unused posting capacity does not automatically carry forward where we have been unable to proceed because we are waiting for information, assets, access or approval.

Yes. The more useful information you give us about what is happening within the business, the more relevant the content can be.

Yes. Genuine customer reviews can make excellent social content.

Yes. Cancel before your next renewal date and the service will continue until the end of the current paid billing period.

BRIGHT / forma creates professional websites, social media and digital support for businesses that want excellent work without the cost or complexity of a traditional agency process. We combine experienced marketing thinking with modern design, AI and website technology to work more efficiently.

BRIGHT / forma is a trading name of Colloco Marketing Ltd. The business combines more than 25 years of marketing and business development experience with the newest generation of digital and AI technology.

Yes. We're proudly based on the Isle of Wight.

No. We can work remotely with businesses throughout the UK and internationally.

BRIGHT / forma is ideal for small and growing businesses that want to look professional online without needing a large agency project.

Of course. If you're unsure which service is right for you, get in touch before purchasing.

Tell us what you're trying to achieve and we'll recommend the simplest appropriate solution. We won't add services just for the sake of it.

Yes. The standard £495 website package is normally paid in full before work begins.

Website Care and Social Media are charged monthly in advance and renew automatically until cancelled.

No. If something falls outside the agreed package, we'll explain the additional work and agree any cost before proceeding.

Payments already taken are not normally refunded simply because you decide not to use the remainder of the current paid billing period.

The relevant service may be paused until payment is resolved.

Unless specifically stated otherwise, third-party costs are separate. These can include hosting, domains, platform subscriptions, paid software, apps and advertising spend.

No. Additional chargeable work will be discussed and agreed before we carry it out.

We may use trusted designers, developers, content specialists and other suppliers as part of delivering projects. Your contractual relationship remains with Colloco Marketing Ltd.

We may show completed publicly launched work as an example of our work unless you ask us not to.

The website contains separate service terms and legal policies covering website work, Social Media, cancellations, refunds, privacy and cookies.

Ask us. BRIGHT / forma is intentionally streamlined, but if you need something larger or more complex we can tell you whether we can help and provide an appropriate quotation.

Get in touch. We would much rather answer a question before you purchase than try to fit the wrong project into the wrong service.